Italian Folklore ~ The Spooky and Dark Side of Italy’s Boot!

Poveglia Island ~  The Island of Death a.k.a. The Island of NO Return!!

Have you every heard of Poveglia Island? Not many people have, yet it lies right the there in the beautiful Venice Lagoon. It’s impossible to find a water taxi, local venetian boat owner who will take curious tourists to the island. Multiple guide books describe the island as “abandoned and not visitable.” So how could it be that a stones throw away from some of the most pristine real estate in the entire world, Poveglia Island, remains uninhabited, with only a few old buildings rotting away? Because according to legend, the island was formed from the ashes of burned plague victims, criminals and mental patients who were exiled there is haunted with evil spirits.

A stroll through any of Venice’s streets will bring you to one of many Maschera shops. Inside you will find the most recognizable and spooky Venetian mask - Medico della Peste (The Plague Doctor)  worn for protection by plague doctors, with its long curved beak shaped like a bird and glass openings for the eyes.  Straps held the beak in front of the doctor’s nose  had two small nose holes and was a type of respirators which contained aromatic items such as lavender and rose. The mask along with an ankle length black cloak, white gloves, long stick and wide brimmed leather hood indicated their profession. So one can only imagine, how many Medico della Peste were seen walking through the Republic of Venice in the 15th – 16th centuries, as the black plague spread rapidly throughout Europe.

Those who were thought to be infected with the plague were shipped against their will and placed in quarantine on the Island. It is thought that hundreds of thousands of people died and were burnt in mass graves, many which remain untouched even by archaeologists to this very day. In 1922, a building on Poveglia island was used as an asylum for the insane.  A legend surrounding the asylum states that a doctor tortured and butchered many of the patients, then he himself went insane and jumped to his death from the bell tower. It’s said that it was not the fall which killed him – but a mysterious mist that rose from the ground and strangled the life out of the murderous medic.

A handful of people have dodged the police patrol that guards the island, and all have sworn never to return. They’ve said a feeling of the most intense evil and the screaming and moans that reverberate around the island are simply unbearable. One thrill-seeker, upon entering the deserted hospital, was told, leave immediately and do not return. Several well known ghost hunters, have made their way to Poveglia Island, all have confirmed and documented the overwhelming presence of evil and lingering spirits. They say that Venice’s dark and misty canals, embraced by heavenly palazzo’s – echoed with the haunting cries of those never to return to La Serenissima from Poveglia Island.

The Coliseum Rome

The Coliseum was where gladiator’s, fought to the finish for the entertainment of  Emperors and the elite Romans. Slaves, prisoners and war victims met their death at the jaws of exotic creatures, some never seen before by the Romans. Countless numbers of tigers, cheetahs, lions, were killed. Some animal were driven to extinction due to Romans thirst for blood and gore.  The endless rows of vaults below the Coliseum is where the gladiators awaited to fight, prisoners waited for their time to die in the most grisly of ways. Those who came to see the matches bet on the outcome and the more violent the better they liked it. With all that carnage and pure evil, it should come as no surprise, visitors and tour guides have reported  many paranormal experiences.  Visitors have experienced, cold spots, some have said they felt someone touch or push them, and heard someone whispering in their ears. Some have also claimed to hear sword clashing, sounds of crying, and noises of animals such as the roars of lions. Some have even seen ghostly figures sitting in the seats of the Coliseum. This ancient Coliseum, is a one of the most famous and visited sites in Rome. The dichotomy of those who were privileged enough to watch the show and those who took their last breaths in front of them is not lost on most.

Crypt of the Capuchin Monks in Rome 

This church is made entirely out of the skeletons of its former friars. Not possible? Well, that’s exactly what you will find at the Crypt of the Capuchin Monks. Located right off the Via Veneto, the crypt is decorated with the bones and skulls of more than 4,000 monks, all arranged into interesting patterns, such as star-bursts and crucifixes.

The Girl With Blue Hair

The legend of Azzurrina has been known in the area near Rimini for many centuries.

In the 14th century there was Guendolina, a girl-albino with snow-white hair in the Montebello castle (Castello di Montebello). Her parents were worried about the popular superstitions according to which albino-people were somewhat demonic.

Thus, her father forbade the girl to leave the castle and her mother coloured Guendolina’s hair dark but it always ended up looking as blue as her eyes, so she was nicknamed Azzurrina (“Azzurro” translates to “blue” in Italian). On the summer solstice, while playing in the basement of the castle, blue haired Guendolina disappeared. Some said her father killed her but her body was never found.

Now, apparently, every five years on June 21, the day of the summer solstice, people hear a strange sound in the castle: the sound of a girl crying, shouting for help and calling “mamma”.

Capuchin Catacombs in Sicily

Imagine walking into a crumbling stone crypt and coming face to face with row upon row of carefully preserved mummies. This very sight greets thousands of tourists in Palermo, Sicily, each year.

Approximately 8,000 mummies are housed in niches along the walls of the Capuchin Catacombs.Hung from hooks by their necks and feet, they wear expensive-looking clothes and their heads hang as if in prayer. Some were then embalmed, while others were sealed in glass cases. This remained the method of mummification until the tombs were officially closed in 1871.

The Sicilians used a unique process of mummification.Bodies were hung on ceramic pipes in the catacombs, to dry out for up to eight months, before being washed with vinegar and exposed to the open air.

The last person to be interred there was a small girl, aged only two, called Rosalia Lombardo, in 1920.Her body survives almost entirely intact – from her dark blonde flowing hair to her delicate eyelashes. She reputedly died of pneumonia and was embalmed by a doctor called Alfredo Salafia – the only person in Capuchin capable of doing the embalming. Dr Salafia took the secrets of his remarkable embalming process to the grave, but Rosalia Lombardo continues to fascinate the many tourists who visit her.

The Ghost of Love

Bardi Castle (Castello di Bardi) near Parma is thought to be one of the most haunted castles in Italy. The legend goes that in the 14th century a young officer called Moroello fell in love with Soleste, a beauty young girl from a local noble family. The couple couldn’t display their love in public as Moroello was not of noble blood and Soleste’s family would never have given the couple permission to marry. (Sounds very Romeo and Juliet!)

When the young officer left for a battle, the fair Soleste awaited his return on the walls of the castle. Every single day,waiting on the arrival of Moroello to come back to her side.  One day, after more than a month of waiting, Soleste saw a group of soldiers approaching the castle. They soldiers carried the enemy’s flags. Soleste, thinking that her lover had been killed,  jumped off the high castle wall to her death.

However the men were Moroello’s  soldiers were showing off the insignia of the army they had just defeated in triumph. When the brave Moroello found out what happened to the love of his life, he decided to join her and promptly threw himself off one of the castle’s towers.

It is said that this very day the ghost of Moroello wanders the castle grounds trying to find his beloved Soleste.

 

The Evil Eye – The Malocchian Curse

It is believed that there are two types of Malocchio, malevolent and involuntary. Most of the cases are believed to be the latter. The intentional type is called overlooking and is witchcraft meant to harm and cause misfortune. In the Middle Ages, people believed witches did this to bewitch judges into not convicting them and to curse people whom they were angry with.

The involuntary type is when a person may admire or be envious of another’s children or property. It could also result from gazing at another too long. Something has to be done to prevent or cure this. Usually, an older wise woman knows what must be done.

To test whether or not this is the case, put three drops of olive oil, one on top of the other in a bowl of water. If they stay together, it is not Malocchio. If they separate or become smeared it is.

To break the spell, insert the tip of a needle into the eye of another needle while chanting, “

“Occhi e contro e perticelli agli occhi, crepa la invida e schiattono gli occhi.” That means “Eyes against eyes and the holes of the eyes, envy cracks and eyes burst.” She then dropped the needles on top of three drops of olive oil in water and sprinkled three pinches of salt into the water. The strega (witch) would then jab scissors into the water through the oil three times and cut the air above the bowl three times and POOF! The spell was FINITO!

So is the spooky dark side of the boot enough to keep you away from Bella Italia?

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Naples, Italy – A visit to the birthplace of Pizza!

Naples, Napoli in Italian, is the third most-populated city in Italy and the biggest city in Southern Italy. Naples is the gateway to many sites, such as Pompeii and the Bay of Naples, makes it a good base for exploring the area. Lively and vibrant, amazing historical and artistic treasures, and winding streets with small shops. This makes it worth at least a few days visit. Naples is in the region of Campania in Southern Italy, about 2-hours south of Rome. It sits on the coast on the northern edge of the Bay of Naples, one of the most beautiful bays in Italy. Its harbor is the most important port in Southern Italy.

Naples Food Specialties: Pizza, one of Italy’s most famous foods, originated in Naples and pizza is taken extremely seriously here. You’ll find lots of great pizza places but be sure you look for one with a wood-burning oven and if you can try the inventor of  Pizza, Da Michele! It only serves the famous marinara & margarita pizzas! Named after Queen Margarita, it also represents the colors of the Italian flag. (Red,White & Green /sauce,cheese,basil) Da Michele http://damichele.net.  Eggplant Parmgiana originated in Naples and spaghetti also became popular in Naples, try it with clams or mussels. Seafood is abundant in most Italian cities is very good in Naples.

Naples Festivals: Naples has one of the best New Year’s Eve celebrations and  fireworks displays in Italy. During Christmas, creches or nativity scenes decorate the city and on Via San Gregorio Armeno, in central Naples is filled with displays and stalls selling Nativity scenes. On Easter, there are many decorations and a big parade. Two huge religious festivals are held in September, the Festa di Piedigrotta on the 7th and San Gennaro on the 19th. ( San Gennaro’s sister church in Little Italy, NYC celebrates the feast at the same time) During the summer, there are music festivals, too.

Museums:

The National Archaeological Museum of Naples has one of the world’s best collections of Greek and Roman antiquities, including mosaics, sculptures, gems,  silver, and a collection of Roman erotica from Pompeii. Many of the objects come from excavations at Pompeii and other nearby archaeological sites. http://museoarcheologiconazionale.campaniabeniculturali.it/

Sanservo Chapel http://www.museosansevero.it/inglese/cappellasansevero/cristovelato.html  The Veiled Christ: the statue Giuseppe Sanmartino, 1753 -Placed at the centre of the nave of the Sansevero Chapel, the Veiled Christ is one of the most famous and impressive works of art in the world. It was the Prince’s wish that the statue be made by Antonio Corradini, who had already done Modesty for him. However, Corradini died in 1752 and only managed to make a terracotta scale model of the Christ, which is now preserved in the Museo di San Martino. So Raimondo di Sangro appointed a young Neapolitan artist, Giuseppe Sanmartino, to make “a life-sized marble statue, representing Our Lord Jesus Christ dead, and covered in a transparent shroud carved from the same block as the statue”. Sanmartino paid little heed to the previous scale model made by the Venetian sculptor. Both in Modesty, and in the Veiled Christ, the original stylistic message is in the veil, but Sanmartino’s late baroque feeling and sentiment permeate the shroud with a movement and a meaning far removed from Corradini’s rules. The modern sensitivity of the artist sculpts and divests the lifeless body of its flesh, which the soft shroud mercifully covers, on which the tormented, writhing rhythms of the folds of the veil engrave deep suffering, almost as if the compassionate covering made the poor limbs still more naked and exposed, and the lines of the tortured body even more inexorable and precise. The swollen vein still pulsating on the forehead, the wounds of the nails on the feet and on the thin hands, and the sunken side finally relaxed in the freedom of death are a sign of an intense search which has no time for preciosity or scholastic canons, even when the sculptor meticulously “embroiders” the edges of the shroud or focuses on the instruments of the Passion placed at the feet of Christ. Sanmartino’s art here becomes a dramatic evocation, that turns the suffering of Christ into the symbol of the destiny and redemption of all humanity.

San Francesco di Paola, on the piazza, is a huge domed church. Palazzo Reale, the Royal Palace, is across the square (closed Wednesdays). Inside you can visit the restored rooms and royal apartments and visit the roof garden where there are good views of the bay.

Spaccanapoli, or Via San Biagio, is the main street that divides Naples and is the heart of the historic center. The street has many interesting churches and shops. Originally was the heart of the Greek and Roman city, the Spaccanapoli district is a string of narrow  streets and is mainly a pedestrian zone so its a fun place to wander around.

Via San Gregorio Armeno, off Via San Biagio, is famous for its nativity workshops and stores. Via dei Tribunali, another street in old Naples, has arcades dating back more than 1000 years.

Santa Chiara Church is part of a large complex that includes a monastery with beautiful cloisters decorated with majolica tiles and frescoes and an interesting archaeological museum.

The Duomo is a 13th century Gothic cathedral dedicated to Naple’s patron saint, San Gennaro. A huge festival is held when a vial of his blood is taken out of its storage place in hopes that it will liquefy. On one side of the duomo is the 4th century Basilica Santa Restituta (the oldest church in Naples) with columns believed to be from the Temple of Apollo, amazing ceiling frescoes, and archaeological remains from the Greeks to the middle ages. The 5th century baptistery has good 14th century Byzantine-style mosaics.

San Lorenzo Maggiore is a 13th century medieval church with extensive Greek and Roman remains underneath (closed Mondays). · Piazza del Mercato has probably been a market square since Roman times.

Via Toledo, a pedestrian street, is one of the main business and shopping streets. ·

 

Castel dell’Ovo, the oldest castle in Naples, sits in a prominent position on the harbor and is used for exhibitions and concerts.

Castel Nuovo, a huge castle erected in 1279-1282, houses the Civic Museum (closed Sundays). Inside are 14th-15th century frescoes and paintings, silver, and bronzes from the 15th century to present.

Teatro San Carlo, known for its perfect acoustics, is the best place to hear opera in southern Italy. Opened in 1737, it’s the world’s oldest surviving opera house although it was rebuilt in 1816 after a fire. ·

The Capodimonte Museum and Park, built as King Charles III’s hunting lodge, houses one of Italy’s richest museums with a great picture gallery and collection of majolica and porcelain. You can wander around the royal apartments and the surrounding park, too.

Museum and Monastery of San Martino, on the Vomero Hill, has a famous display of Neopolitan nativity scenes, beautiful cloisters and gardens, frescoes and mosaics, artwork, and fantastic views.

Funiculare, inclined railways, take you up the hill to the Vomero district where you’ll find fabulous views, Castel Sant’Elmo, and Certosa and Museum of San Martino. Funiculare Centrale, one of the longest in the world, leaves from Via Toledo by Galleria Umberto. The other two are Funiculare di Chiaia and Funiculare di Montesanto. · The Orto Botanico, botanical garden, is one of the best in Italy.

Naples University, founded in 1224, is one of Europe’s oldest universities.

Naples is a bustling busy city and we should all love its endless history and traditions. The one tradition we all know, even a trip to Naples withstanding,  is PIZZA!!! Mangia Mangia!!!

Interview with Chic Galleria – Women Entreprenuer Series

I was recently interviewed by Chic Galleria about being a woman entreprenuer and wanted to share the interview with all of you! It gives you some insight on my journey as an entrepreneur and background.

1) Share with us, something we don’t know about Dawn?

I majored in the Arts in college. Theatre arts, was my passion, a continuation of my childhood spent in a musical theatre & choir group that traveled around the country and abroad. Most people who know me now, have no idea about my performance background or that I can sing very well. I also went on to study Italian Renaissance Art History & Humanities and can tell you almost anything about Michelangelo, Da Vinci and Raphael, who happen to be all left-handed like myself.

2. What makes La Bella Vita Cosmetico a success?

I think there are several reasons why the company is successful. The vision of the company and philosophy has always been succinct; providing a taste of living La Bella Vita – living a beautiful life, Italian style, through superior products and services. We treat our consumer guests as though they are famiglia(family)making them feel a part of the La Bella Vita experience. Providing a gold standard of guest service that is second to none. Lastly, expanding their experience through extraordinary new products and service offerings.

3. How did you get started in the organic body & hair products business?

I have been in the beauty industry for almost two decades; in the salon & spa industry and on the retail side as a trainer with a prestige fragrance and beauty brand. I had always envisioned having my own line of skin, body and hair care products. Using my experience and expertise on both sides of the beauty industry, I finally decided to make my vision a reality and La Bella Vita Cosmetico was created.

Bella Vino – is an award winning Vino Therapy Skin Care & Spa Line, infused with the by-products of the wine making process, the certified organic ingredients provide powerful anti- oxidants and superior anti-aging benefits . Bello Organico –Organic body & facial products are made with the exclusive co-operation of a  lovely Italian Organic Farm and Agriturismo in the heart of Tuscany, in Arezzo, Italy. The farm provides all the certified organic ingredients such as honey, lavender, mint, and rose. Bella Organico products are simple yet luxurious and each provide amazing anti-aging benefits.

One of the most important things to me in fulfilling my vision was to make sure that my products were not only luxurious – but health conscious, ethical and eco-friendly. So, I set out to ensure that we used only raw, certified organic ingredients derived from sustainable and fair traded sources. Therefore, our products are carcinogenic toxin free, vegan, cruelty free, and contain no parabens and fillers, for the health and safety of our consumer guests.

4. In what ways has your business cost you? Personally, financially, socially?

This question, is one that I get asked a lot! Personally having a business that demands your attention at all times can be overwhelming. I have learned to delegate tasks when it’s possible, although I do admit to still being a little bit of a control freak. Financially it can be quite scary – even when you are considered “successful” it seems there is always money constantly being paid out- the more you grow, the more you owe! Socially, being single, I find that dating/relationships can be challenging because of my work and travel schedule.

5. Give us some of the benefits of being a successful business owner?

Well, there are some really great benefits of being a successful business owner. First, I believe that in order to “get successful” you must “give back successfully ” and that is accomplished with aligning your business with a charity that speaks to you. I believe that mankind has the obligation to be charitable – I aligned my company with the San Damiano Foundation (www.sandamianofoundation.org) It is an amazing foundation that recognizes the power of film and social media to touch and inspire people, making it a perfect medium to communicate concern for the poor, social justice, peace and nonviolence. The vision for San Damiano creating these films for charity is twofold: to raise funds for the charities aiding the world’s poor, and to awaken the hearts and minds to the plight of the poor, hopefully inspiring viewers to serve those in need through acts of compassion and mercy. I for one know that it works brilliantly, a YouTube video posted by a friend via San Damiano Foundation on FaceBook inspired me to get involved. La Bella Vita Cosmetico donates 10% of all its product sales to the San Damiano Foundation.

Also, traveling on business to some great countries and multiple cities  – and never thinking twice about staying a few extra days or weeks to enjoy them! It is definitely great to be the boss then! Lastly, meeting and speaking with really amazing people, some I consider personal mentors, that I would not have otherwise been able too, had it not been for my business or my weekly radio show La Bella Vita – www.toginet.com/shows/labellavita

6. What’s the best professional advice you ever received?

That the difference between successful people, and unsuccessful people, is that the successful people are willing to do the things that unsuccessful people won’t do. If you knock on fifty doors to pitch your product or service and they all say no and slam the door in your face, you better be able to be just as enthusiastic on door fifty one, as you were on the first one! Remember that not everyone will embrace your passion and vision and that’s okay – waiting for the visionaries that are fully engaged in your passion will support you and your business the most.

7. How do you successfully juggle family and friends, as a  business owner?

There is a quote from me on my company web site that states  ”Wherever your heart and soul feel the fullest, embracing and being present in every moment of it, that is living La Bella Vita.” That statement is how I truly live my life – I am fully engaged and present whether I am working or when I’m with my friends and family.

8. What knowledge would you share with someone seeking to start their own business?

My advice is to figure out what you are most passionate about. What would motivate you to get you up each morning, with a smile on your face and do it every day without monetary compensation? Once you have figured that out – that is what you need to build your business idea around. When you create a business around your passion, you will never “work” another day in your life!  Imagine how amazing this world would be if everyone discovered their true passion and fully embraced it!

9. Would you change anything about your journey from startup to  success?

It would be easy to say that I would change the obstacles that were extremely challenging in building my business. However, I know that it was those obstacles that taught me the greatest lessons in business. Instead of being discouraged, I considered them learning opportunities and persevered with integrity and grace. Ask any entrepreneur, we’ve all experienced challenges and obstacles in our journey-however, it is how we react to them, that will determine whether we will be successful or unsuccessful.

Dawn Catherine – One of my favorite health & beauty secrets ! Organic Coconut Water

I have been drinking and praising the benefits of Organic Coconut Water for years! I consider it one of my beauty secrets as it truly helps keep my body and skin ultra hydrated which helps pre-mature aging. I drink coconut water every day and especially before, during and after a work out. The coconut water helps my body stay hydrated so I don’t feel fatigue due to dehydration and it helps my body recover quicker after an intense work out. I have been doing research for years on the benefits of coconut water – you will be amazed at all the amazing benefits. So start making coconut water part of your daily diet & beauty routine.

Coconut water is a healthy drink from young green coconuts before they mature. Coconut water is the purest liquid second only to water itself. It is chock full of electrolytes, calcium, potassium, magnesium; everything that is good for you. In the tropical regions like the Caribbean you can find vendors selling coconut water right on the streets. It is different from coconut milk which is made from the white flesh of the coconut. Coconut water tastes great  and has multiple health benefits. Fresh organic coconut water is found in health food stores in tetra paks and is recommended instead of drinking it from a can. As coconut water found in cans is usually is pasteurized, and it contains added sugar and preservatives.

  • Coconut water is anti-viral, anti-fungal and anti-bacterial. Coconut water contains peptides that can kill bacteria. So if you want to fight infection, coconut water can help. Coconut water contains several antioxidants and essential minerals such as potassium, magnesium and calcium. The anti-oxidants help in cleansing the blood of impurities and carrying oxygen rich blood to the cells thereby promoting blood circulation.
  •  Coconut water is almost identical to blood plasma and this makes it easy to use for blood transfusion. In cases of emergency coconut water has been used as an  intravenous hydration fluid instead of the standard IV fluid. During World War II many wounded soldiers were saved in the Pacific because of emergency  transfusion using coconut water as plasma.
  • Coconut water is nutritious with only 50 calories per cup and it also has a low glycemic load. Since it is a natural isotonic beverage, it helps increase your metabolism. It also helps to detoxify your body, which helps you lose weight. Some people have a hard time losing weight because of the toxicity in the body.Along with its many nutrients, coconut water also contains plant growth hormones. One of them, known as cytokines is responsible for development and aging. In plants, these hormones regulate cell division and growth. This particular hormone is known for slowing down the process of aging. Drinking coconut water helps in decreasing wrinkles and provides firmness to sagging skin.

 

  • Coconut water contains enzymes and amino acids which aid digestion. Also, it purifies the blood stream by removing the toxins which further helps to easy digestion. It also has the tendency to kill intestinal worms in infants and can be effective in treating intestinal disturbances in them.Coconut water contains monolaurin, an antiviral, antibacterial and antiprozoal  monoglyceride that is used to kill lipid-coated viruses such as HIV, herpes, cytomegalovirus, flu and various pathogenic bacteria.
  • Drinking coconut water lowers your stress because it contains several minerals and small amounts of B-vitamins such as thiamine, riboflavin, niacin, pantothenic acid, B-6 and folate. Research shows that several B-vitamins play a crucial role in lowering anxiety, depression and stress.
  • If you are suffering from hypertension, potassium from this drink will help lower your blood pressure. It also contains several electrolytic minerals that can be easily absorbed by the body. It does not contain any fat or cholesterol. Coconut water also helps dissolve kidney stones. Potassium plays a key role in alkalizing urine and prevents kidney stones from forming.
  • If you like to have fun drinking at a party but do not like hang-overs, coconut water is your cure. Since it is a fluid with the same five electrolytes found in human blood, it helps cure hang-over by hydrating your body. Also, it helps in dealing with the imbalance of fluids that alcohol consumption creates thereby helping to purify toxins. (Trust me – if you have to much to drink before you go to bed drink coconut water and you will not wake up with a hangover)

The water of tender young coconut, technically is the liquid endosperm. It is one of the purest, most nutritious wholesome waters and beverages with which nature has provided us. The people in tropical regions and countries have been enjoying this drink for centuries. They have used the all-natural coconut water to refresh, refuel, re-hydrate, feed and maintain the proper nourishment and fluid levels in their bodies. The natural water has a caloric value of 17.4 per 100 gm.
It is naturally sweet, ingratiating, increasing semen, promoting proper digestion, and naturally helps clearing our urinary paths, and lubricating our body systems.
Here is a list that I found online a while back of the many numerous medicinal properties of coconut water:
  • Low in Carbohydrates
  • Low in Fat 99% Fat Free
  • Low in natural occurring sugar
  • Keeps the body cool and at the proper temperature.
  • Contains organic compounds possessing growth promoting properties.
  • Cures malnourishment.
  • Effective in the treatment of kidney and urethral stones.
  • Natural drink for feeding infants suffering from intestinal disturbances.
  • Excellent oral re-hydration medium, an all natural isotonic for all ages.
  • Natural diuretic.
  • Presence of saline and albumen makes it an excellent drink in cholera cases.
  • Maintains the human body’s natural fluid levels.
  • Aids in the quick absorption of drugs and makes their peak concentration into the blood stream easier because of its electrolytic effect. Similar to the theory of fructose compounding with faster absorption into the cells and body.
  • Can be injected intravenously in emergency cases.
  • Found as a blood plasma substitute because it is sterile, does not produce heat, and does not destroy red blood cells and is readily accepted by the body.
  • Kills intestinal worms.
  • Aids in keeping the skin from itching, application on the body also helps prevent prickly heat, and summer boils, and helps subside the effects of rashes caused by chicken pox, hives, measles, small pox, mosquito and insect bites.
  • Helps control body’s natural fluid levels to help maintain proper blood pressure, circulation, kidney functions, digestion, and liver functions.
  • Helps maintain our mental concentration and aids in the prevention of headaches by keeping the body‘s natural fluid levels maintained and the body properly hydrated. This natural isotonic beverage comes with the same electrolytic balance as we have in our bodies.
  • Helps in carrying nutrients and oxygen to cells.
  • Excellent all natural water to drink while Relaxing, Meditating, Driving, Eating, Running, Aerobics, Working, Skiing, Mountain Biking, Exercising, Body Building, Surfing, Fishing, Snow Boarding, Working Out, Surfing, Physical Activities, or Exertion of any kind.
  • Help prevent bacterial, viral, and fungal infections
  • Aid the body in fighting viruses that cause the flu
  • Helps promote weight loss
  • Reduces risk of arteriosclerosis and related illnesses
  • Helps prevent osteoporosis
  • Helps control diabetes
  • Promotes bowel movements
  • Promotes healthy thyroid function
  • Improves digestion
  • Provides quick energy
  • Relieves stress on pancreas and enzyme systems of the body
  • Helps in gallbladder disease
  • Helps eliminate Candida yeast infections
  • Inhibits the growth of mycoplasma
  • Helps eradicate eczema
  • Helps keep skin soft and smooth
  • Helps prevent dandruff
  • Helps prevent premature aging and wrinkling of the skin
  • Helps prevent skin cancer and other blemishes
  • Helps prevent dry and chapped skin.

Vitamins: Young tender coconut water contains ascorbic acid. The concentration of ascorbic acid ranges between 2.2 to 3.7 mg per ml. This ascorbic acid content gradually diminishes as the kernel surrounding the water begins to harden up. The coconut water also contains vitamins of the B group.
Sugars: The natural sugars in the forms of fructose and glucose form an important element of the young tender coconut water. The concentration of natural sugars in the water of the coconut steadily increases from about 1.5 % percent to about 5.0 to 5.5 % percent in the early months of maturation. This process slowly begins to fall back to around 2 % percent at the stage of full maturity of the coconut. It is in the early stages of maturity when the sugars that are in the form of fructose and glucose (reducing sugar) and sucrose (non reducing sugar) appear. Sucrose appears only in the later stages and increases with the maturity of the coconut, while the reducing sugars fall of. In the fully mature coconut approximately (90%) percent of the total sugars is in sucrose form.
Minerals: Young tender coconut water contains many valuable minerals for our bodies such as calcium, sodium, potassium, copper, iron, phosphorous, sulphur, and chlorides. Among the minerals that accounts for more than half the concentration of the coconut water is potassium. The environment in which the coconut trees are grown markedly influences the concentration of which. Young tender coconut water with its high concentration of potassium is the perfect electrolytic balance for our body. This help in the elimination of toxic waste from the body by increasing the urinary output. “Nature’s Fitness Water” TM
Protein: Coconut water contains small amounts of protein. The percentage of alanine, arginine, cystine and serene in the protein of young coconut water is higher than cows milk. Soymilk is another great source of good protein. Since young coconut water does not contain any complex proteins the danger of producing shock to the patients is minimized.

Amino Acid Composition of Coconut Water: The following chart shows the percentage of each Amino Acid of the total Protein content.

Amino Acid % of total Protein
Alanine 2.41
Arginine 10.75
Aspartic acid 3.60
Cystine 0.97 – 1.17
Glutamic acid 9.76 – 14.5
Histidine 1.95 – 2.05
Leucine 1.95 – 4.18
Lysine 1.95 – 4.57
Proline 1.21 – 4.12
Phenylalanine 1.23
Serine 0.59 – 0.91
Tyrosine 2.83 – 3.00 

Dawn Catherine is a true beauty & lifestyle sommelier, layering her seventeen years as a beauty & luxury lifestyle expert. A world traveler whose suitcase rarely stays unpacked, she finds beauty in every destination traveled, but it is Italy, where her soul feels most at home. A passion for all things Italian, its art, beauty, culture and wine. A serial entrepreneur she has several businesses including La Bella Vita Cosmetico, bestowing a little taste of Italy and its beauty to her clientele through her luxury beauty product lines. La Bella Vita means “living a beautiful life” and Italians do so exquisitely. She recently launched La Bella Vino, her own brand of Italian red and white wines and also imports Italian luxury goods. Her latest venture as a branding stylist and beauty coach, she helps entrepreneurs find their signature look to best represent their companies “brand”.

La Bella Vita Radio Show – Patricia Rossi – Author of “Everyday Etiquette: How to Navigate 101 Common & Uncommon Social Situations

Last week I had the pleasure of interviewing etiquette coach and author Patricia Rossi.  Patricia wrote the book “Everyday Etiquette: How to Navigate 101 Common & Uncommon Social Situations.  ( You can download the interview on podcast with this Itunes link –  http://itunes.apple.com/us/podcast/la-bella-vita/id443165445 )  Find her book on (www.amazon.com) To learn more about Patricia Rossi and her work as an personal and business etiquette coach go to her web site www.patriciarossi.com

Patricia gave some great tips on how to deal with everything from social anxiety to proper handshakes. She revealed that approximately 90% of people feel some sort of social anxiety going into a social or networking event. I believe that it’s true, most people do feel some sort of angst when faced with walking into a room full of people they may not know. The tip that Patricia gave to overcome it – was to realize that statistically most of the other people are feeling the same way. To make the best of the situation, she said to make sure you wear an outfit that you know fits, looks great and makes you feel like a million bucks. Once you go inside the venue take a quick trip to the bathroom and make sure that everything is in place. Once you get into the event room seek out someone else who is standing alone and make them feel comfortable. By doing so, you now have someone to interact with which will make you feel more comfortable and the process of interacting with others at the event much easier.

Patricia also talked about business card etiquette – she explained that you should always ask someone if it’s ok to give them your business card. She also mentioned that you always present your business card so it is facing them properly, this will allow them to read it easily.

We also discussed handshakes – this happens to be one of my biggest personal pet peeves! There is nothing worse than someone who gives you the “dead handshake” – you know the one where it feels like your holding a dead fish in your hand! It shows a total lack of confidence and self-worth on the part of the other person. The other handshake is what Patricia called the “Queen Handshake” where the person only allows you to grab part of their fingers – this handshake makes you feel as though the other person thinks that they are better than you – that you are not on “their level” or  they are “not interested in knowing you at all”.

Being in business myself, I have come across these types of handshakes and they truly make you feel uncomfortable. A handshake; can really make or break both professionally and personally. So make sure you fully embrace the other persons hands (web to web) shake up and down three times or till the other person let’s go. You do not want to abruptly pull away it’s considered rude and makes the other person feel disrespected. A great handshake will show your confidence – a bad handshake will have people thinking you have absolutely no confidence or that you think you are better than them. So work on your handshakes people - Patricia recommends it and you have to listen to the woman who literally wrote the book on proper etiquette!